sexta-feira, 7 de setembro de 2012

47% of PC gamers are Brazilian women, says survey



The myth that video games is not something a woman has already been tipped for some time, but now gained another reinforcement: according to a national survey, they represent 47% of the public who enjoy playing on the PC.
The favorite genres of audience are casual games that do not require extensive knowledge of the area or facility in learning complex controls, plus titles available on social networks. The card games were the most frequent in both categories.
Games POP Research conducted by IBOPE Media, also showed that 51% of gamers are women of class A, with ages ranging between 40 and 49 years. If the computers is remarkable growth in cell number needs to improve: only 23% of the market belongs to the female audience.
Other interesting data on PC include the place where people usually consume games: 87% at home, 11% in Internet cafes, 10% in the homes of friends or relatives and 2% at work. Gaming sites are preferred by 43% of people, titles that come installed pleasing 42% and 40% admit to downloading them from the internet.

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